The official fan club for dogs

Barking Backers is for pup owners who want to connect their dogs to the Dawg Pound.

Upcoming Event for Members


Come and enjoy this paw-tacular event that includes treat stations, Chomps, SJ and interactive stops along the concourse at Cleveland Browns Stadium! Plus, we will have a costume contest. Everyone will get to walk away with a photo of you and your pup on the field.

Registration for Howl-O-Ween will be sent to members the week of October 2nd! Space will be limited. 

Join by October 1st to fetch an invite!

Upcoming Event for Members



Dog crouching down to play

About the Program

Established in 2022, Barking Backers, presented by Milk-Bone and in association with Embrace Pet Insurance and Pet Supplies Plus, is the Cleveland Browns’ fan club for dogs! Barking Backers is for pup owners who want to connect their dogs to the Dawg Pound through unique merchandise, experiences, and timely information geared toward puppy parents.

Did You Know: Since the program’s launch, members of Barking Backers have donated $10,000 to Canine Assistants, a program aimed at placing service dogs with individuals who have special needs.

Membership Options

Join Barking Backers and purchase a Premium Membership Kit by Monday, December 18 and you’ll be entered for a chance to win an autographed Myles Garrett jersey! PLUS, you’re guaranteed to receive your kit in time for the holidays. (All current 2023 Premium Members are already entered). VIEW OFFICIAL CONTEST RULES.

Free Membership


Annual Premium Membership Kit


Plus tax and includes free shipping

Everything in Free plus:

Perks of Being a Barking Backer

Receive quarterly content and offers

Invite to a members-only event

Custom-made membership certificate

Entry into a members-only sweepstakes

We just celebrated our "Dog Days of Summer Sweepstakes"!

Interested in even more?

Upgrade to 2023 Premium Membership Kit

Throw us a few bones – $40 plus tax – and you’ll be upgraded to our Premium Membership which includes a merchandise kit and other exclusive benefits.

Collection of dog items.

Days to upgrade to premium to guarantee kit arrival by the holidays

give a round of appaws

dog of the month


Pawrents: Jeremiah & Family
Age: 8 years old
Breed: German Shepherd mix
Fun Fact: Loves to swim
Hometown: Detroit, MI

Past Events

2023 Howl-o-ween

The Browns welcomed members from their official Fan Club for Dogs for a Halloween-themed night at the stadium.

2022 Barking In a Winter Wonderland

Barking Backers hosted a holiday event presented by Milk-Bone that consisted of photos with Santa, a create your own Christmas ornament, hot cocoa and cookies, pup cups and Milkbone treats on Thursday at Cleveland Browns Stadium.

Get to know the Dawgs of the Browns

Ready to join our canine community?

Join today and your furry friend can officially become a member of the Dawg Pound.

Presented by

In association with

We had so much fun celebrating our Barking Backers on National Dog Day with our “Dog Days of Summer Sweepstakes.”

For each touchdown and defensive turnover during the Browns vs. Chiefs game on Aug. 26, we randomly selected and awarded Free and Premium Members with great prizes courtesy of our Barking Backer partners.


7 Free Members Upgraded to Premium Membership

Pretzel (Josh C.), Bam! (Dawn M.), Mickey (William T.), Mace (Allen M.), Caleb (Anna K.), Cooper (Kyle A.), Tostito (Jill B.)

7 Premium Members Received a Dog-Centric Package

Kingston (Ali W.), Rocket (Matt A.), Biscuit (Steve D.), Jackson (Brian P.), Cooper (Nicole J.), Cheerio (Paige R.), Booker (Theresa I.)


Using the form below, sign up to become a Free Barking Backer Member.

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